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Unexplained Phenomenon: All your base are belong to us

Written By Hans Berger on Saturday, September 5, 2009 | 4:32 AM

[caption id="attachment_1479" align="aligncenter" width="274" caption="Unexplained Phenomenon: All your O are belong to us"]Unexplained Phenomenon: All Your Base are Belong to Us[/caption]

While going to the Google homepage today, I noticed an unusual logo. Google has a UFO which appears to be sucking the second "o" in their logo. Clicking the logo shows search results for unexplained phenomenon.

Explanation of the "Unexplained Phenomenon"


Not only did Google change their logo today, but they also posted the following message in their @google Twitter feed:
1.12.12 25.15.21.18 15 1.18.5 2.5.12.15.14.7 20.15 21.19

This is a coded message. It's very simple to decode this message! All you need to do is write down all the letters of the alphabet and number them in sequential order ( A=1, B=2, C=3, and so on). Once you decode this message it will read: "All your O are belong to Us".

Explanation of:  "All your O belong to Us"


As you can see in the logo, the UFO is sucking in one of the O's from the Google logo. If you right-click and click properties, you'll also see that the image URL for Google's logo is: http://www.google.com/logos/go_gle.gif. Google purposely left out the O from their URL. The "All your O belong to Us" is Google's reference to the popular internet meme "All your base are belong to us" All Your Base are belong to us was a phrase started in 2000-2002 and spread through a flash animation which had this slogan in it. It became popular through the Something Awful message forums. A gif of this can be seen below.
AllYourBase-unexplaned-phenomenon


What is the unexplained phenomenon?


Is there any special reason Google has this logo on their website today? Why are they showing us search results for "unexplained phenomenon"? I know they're just doing it for fun, but are they also doing it for any special reason? Post your thoughts on this in the comments. If you find anything out please do share it with us.

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+ comments + 16 comments

Dan
September 5, 2009 at 4:53 AM

search the urban dictionary for the word Gogle...

M
September 5, 2009 at 5:14 AM

212012000010120111012000100112000121012001010012

T.J.
September 5, 2009 at 6:35 AM

Burning man?? Google likes burning man; there first logo ever was a burning man logo, and the man gets burned today...

Jerry
September 5, 2009 at 9:26 AM

The real question is why would they replace 'Base' with 'O'? This also leaves go_gle. go is an obvious word, but does gle have meaning? Gainesville, TX train station and airport have abbreviation GLE.

September 5, 2009 at 11:03 AM

They replaced 'base' with 'O' because there's no 'base' in 'Google', i.e., the saucer is abducting the "O" in Google.

nhjm449
September 5, 2009 at 11:11 AM

@M
lol, 'We come in peace.'

Mr. Nice Guy
September 5, 2009 at 12:05 PM

This is an easy one. Didn't one of the founders leave recently to back a DNA testing company. Maybe it's refering to all the 00000000000 he's not going to be making with google from now on.

Sabrina
September 5, 2009 at 12:25 PM

->a group of people awkwardly waiting for something to happen; usually unfamiliar with each other; a pre-icebreaker group

Sir
September 6, 2009 at 1:54 AM

The day before the number one search was Unexplained Phenomenon.

dan
September 7, 2009 at 12:51 AM

lame

Big O
September 8, 2009 at 8:59 AM

You guys have too much time on your hands...

Anonymous
September 8, 2009 at 9:35 AM

Are you retarded? Seriously?

They were poking fun at a meme with a UFO abducting an 'o' from their name. The go_gle is google with an 'o' missing. There is no significance to 'go' or 'gle'.

Anonymous
September 9, 2009 at 6:55 AM

It's the game's 20th anniversary. Some guys at Google wanted to celebrate with a (slightly) cryptic message.

Phenomenon explained.

Zero Wing
September 11, 2009 at 3:44 AM

DNA? LOL. "The game" is Zero Wing. It's famous for its poor English translations.

mushy brain
September 12, 2009 at 2:42 AM

let me spin another angle on this. gamers know (I wish I didn't stop playing games) another set of meme these are: fail, win, owned, and pwnt.

what if the phrase used by google recently (meme itself) had another meme in it? OWNED. all your O are belong to us = all your o are owned by us. according to the definition of this meme, OWNED means FAIL if someone does it to you, i.e. you're screwed. now what is O? there can be many meanings, but going back to basics O means a round hole :)

so the phrase now reads, we screwed you in all your holes = we screwed you big time = you're so screwed = we screwed you hard = ... well you get the idea :) but, google is not evil right? can this be a new google-moto? let's see, they used folksonomy, crowdware and other forms of social collaboration on the net as a free labour and then sold it for big profits.

you are owned :)

[...] with a missing “l”. Last time Google’s logo linked to results for “unexplained phenomenon” and their logo and URL both had an “O” missing. A post in the Google Korea Blog [...]

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